Description
This three-quarter, online program is part-time and flexible, ideal for full-time professionals. Whether you work in industry, government, academia, clinical practice, or consulting, this certificate will strengthen your ability to navigate the complex interplay between clinical evidence, cost-effectiveness, value assessment, and market access and pricing strategies. You'll gain both the conceptual grounding and practical tools to support high-quality decision-making and to contribute meaningfully to the evolving landscape of value-based healthcare. The program is designed for professionals engaged in the development, commercialization, appraisal, or evaluation of healthcare technologies-and who are ready to deepen their expertise. You'll master the economic principles that guide healthcare decision-making, the analytic methods that underpin robust economic evaluation, and the diverse approaches used by HTA bodies and payer organizations around the world.
Applying
Who Should Enroll
Professionals in healthcare, biomedical technology, or life sciences industries who want to be better prepared to inform evidence and value generation decisions within their companies as well as resource allocation, coverage, pricing, and policy decisions for payers and other stakeholders. You'll enhance skills for current positions, expand opportunities within your organization, and better understand concepts for cross-organization collaborations. Students come from a variety of roles, including but not limited to:
- Market access and pricing specialists
- Medical science liaisons
- Medical affairs and health economics & outcomes research (HEOR) directors
- Pharmacists and PharmD researchers
- Researchers from non-HEOR fields
- Healthcare providers
- Payers
- Medical and science writers
- Healthcare consultants
- Healthcare policy analysts
Competencies
What You'll Learn
- Key economic principles of healthcare markets and the incentives that shape innovation and resource allocation
- Methodological foundations in cost-effectiveness analysis, budget impact modeling, and economic evaluation
- Real-world considerations that influence coverage, reimbursement, pricing, and market access decisions
- International practice of health technology assessment (HTA) frameworks and health systems
You will be able to use these tools to improve health care decisions that affect patients, providers, industry sectors, and government agencies.